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The Art of Statistics: Learning from Data

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Edition 2

Discovering Statistics Using IBM SPSS Statistics: Edition 5

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Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful

Aspire For IIM Quantitative Aptitude

Statistics Foundation: Volume I, II & III

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Bayesian Analysis with Python: A practical guide to probabilistic modeling, Edition 3

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