SMEs and Churn – 15 Key Factors Driving Them Away From Operators

SNA’s Failures Revealed – Getting it Right With Social Ripple Analysis

10 Tips for Establishing a Successful Test & Learn Environment in the Retail Industry

Moving Beyond One-to-One Marketing - Getting Personal with Enterprise Customers

The Under-Tapped Banking Consumer Segments of the World – The Youth

Visitor Relationship Management – Optimizing the Online Lifecycle

Consumer Segments of the Middle East - The Expat Community

Customer Retention During the Downturn

How Much is Too Much? Getting it Right With One-to-One Communications

Are Your Sales Channels Crisis Ready? (Revisiting Sales Channels)

Why Recreate the Wheel? Using Best Practices in the Workplace

Finding Tomorrow's Valuable Customers Today

Uplifting ARPU By Designing Customer-Specific Handset Strategies

Consumer Segments of the Middle East – Leisure and Business Visitors

Designing Best-in-Class Loyalty Programs – Getting the Benefits Right

Loyalty Programs Gone Wrong – Ten Common Mistakes to Avoid

Consumer Segments of the Middle East – The Youth

BI on a $0.99 Budget

Small Business Loyalty Programs - Giving Back to the Oft-Ignored SME Segment

Ensuring Successful Business Partnerships