Emerging Trends in Consumer Behaviour in the Service Sector

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

The Basic Laws of Human Stupidity: The International Bestseller

Global Strategic Management in the Service Industry: A Perspective of the New Era

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

Marketing and Design in the Service Sector: Enhancing the Customer Experience

Polish Food Guide

Financial Risk Management: Applications in Market, Credit, Asset and Liability Management and Firmwide Risk

Celebrity, Social Media Influencers and Brand Performance: Exploring New Dynamics and Future Trends in Marketing

The Undoing Project: A Friendship That Changed Our Minds

International Hospitality Management

Contagious: Why Things Catch On

Decision-Based Design: Integrating Consumer Preferences into Engineering Design

Advanced Intelligent Computing Technology and Applications: 20th International Conference, ICIC 2024, Tianjin, China, August 5–8, 2024, Proceedings, Part VIII

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Hungry City: How Food Shapes Our Lives

Emerging Technologies for Education: Third International Symposium, SETE 2018, Held in Conjunction with ICWL 2018, Chiang Mai, Thailand, August 22–24, 2018, Revised Selected Papers

Misbehaving: The Making of Behavioral Economics