Marketing in Developing Nations: Contemporary Developments, Cases and Problems in Africa, Asia and the Middle East

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

Brands, Branding, and Consumerism: Personal and Social Influences on Consumption

The Undoing Project: A Friendship That Changed Our Minds

Young Consumer Behaviour: A Research Companion

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Waking Up: A Guide to Spirituality Without Religion

Entrepreneurship Marketing: Principles and Practice of SME Marketing, Edition 2

The Moral Landscape: How Science Can Determine Human Values

Entrepreneurship and the Informal Sector: Challenges and Opportunities for African Business Development

Contagious: Why Things Catch On

Emotional Design: Why We Love (or Hate) Everyday Things

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Under the Banner of Heaven: A Story of Violent Faith

Hungry City: How Food Shapes Our Lives

Misbehaving: The Making of Behavioral Economics

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

The New Digital Age: Reshaping the Future of People, Nations and Business

The Rite: The Making of a Modern Exorcist