The Transformation Economy: Guiding Customers to Achieve Their Aspirations

Evergreen: Cultivate the Enduring Customer Loyalty That Keeps Your Business Thriving

Authenticity: What Consumers Really Want

A Short History of Financial Euphoria

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

The Experience Economy, With a New Preface by the Authors: Competing for Customer Time, Attention, and Money

The Undoing Project: A Friendship That Changed Our Minds

The Experience Economy, Updated Edition

Contagious: Why Things Catch On

The Laws of Managing

Do You Want to Keep Your Customers Forever?

Emotional Design: Why We Love (or Hate) Everyday Things

Building an Import / Export Business: Edition 4

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Hungry City: How Food Shapes Our Lives

Misbehaving: The Making of Behavioral Economics

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

The New Digital Age: Reshaping the Future of People, Nations and Business

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers