50 Ways to Understand Communication: A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture

Marketing and American Consumer Culture: A Cultural Studies Analysis

The Cultural Theorist's Book of Quotations

Messages: An Introduction to Communication

Essentials of Mass Communication Theory

Understanding American Icons: An Introduction to Semiotics

Dictionary of Advertising and Marketing Concepts

Luxury and American Consumer Culture: A Socio-Semiotic Analysis

The Creative Process: An Ethnographic Analysis

TASTE: Why You Like What You Like: A Cultural Studies Analysis

Humor, Psyche, and Society: A Socio-Semiotic Analysis

Cultural Studies Theorists on Power, Psyche and Society: The Political Animal

CHOICES: Never-Ending Dilemmas in Everyday Life

Media Analysis Techniques: Edition 6

Media, Myth, and Society

Everyday Life in the Postmodern World: An Introduction to Cultural Studies

Searching for a Self: Identity in Popular Culture, Media and Society

Media and Society: A Critical Perspective, Edition 3

Crowds in American Culture, Society and Politics: A Psychosocial Semiotic Analysis