Kotler On Marketing: How To Create, Win, and Dominate Markets

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

Ten Deadly Marketing Sins: Signs and Solutions

Think Again: The Power of Knowing What You Don't Know

Made to Stick: Why some ideas take hold and others come unstuck

Confronting Capitalism: Real Solutions for a Troubled Economic System

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Democracy in Decline: Rebuilding its Future

The Culture Map: Breaking Through the Invisible Boundaries of Global Business

Marketing Places

Valuing Customer Engagement: Strategies to Measure and Maximize Profitability, Edition 2

Leadership Mindset 2.0: The Psychology and Neuroscience of Reaching your Full Potential

Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

The Undoing Project: A Friendship That Changed Our Minds

International Marketing Research: A Transformative Approach

Contagious: Why Things Catch On

Advancing the Common Good: Strategies for Businesses, Governments, and Nonprofits

Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits, Edition 2

Customer Relationship Management: Concept, Strategy, and Tools, Edition 3