All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

Purple Cow: Transform Your Business by Being Remarkable

Contagious: Why Things Catch On

Free Prize Inside: The Next Big Marketing Idea

Misbehaving: The Making of Behavioural Economics

Whatcha Gonna Do With That Duck?: And Other Provocations, 2006-2012

The Undoing Project: A Friendship That Changed Our Minds

This is Marketing: You Can’t Be Seen Until You Learn To See

Emotional Design: Why We Love (or Hate) Everyday Things

Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Chan

The Dip: A Little Book That Teaches You When to Quit (and When to Stick)

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Linchpin: Are You Indispensable?

Hungry City: How Food Shapes Our Lives

Tribes: We need you to lead us

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

The Icarus Deception: How High Will You Fly?

The New Digital Age: Reshaping the Future of People, Nations and Business