Customer-Centricity in Organized Retailing: A Guide to the Basis of Winning Strategies

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

Future of Business in Asia: Exploring Pathways to Tomorrow’s Business Landscape

The Undoing Project: A Friendship That Changed Our Minds

ISO 9001:2015 in Plain English

Dealing with Socially Responsible Consumers: Studies in Marketing

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

COVID-19, Business, and Economy in Malaysia: Retrospective and Prospective Perspectives

Contagious: Why Things Catch On

The Sustainability of Financial Innovation in E-Payment Systems

Resource Efficiency, Sustainability, and Globalization: Exploring India-European Union Cooperation

Emotional Design: Why We Love (or Hate) Everyday Things

Socially Responsible Consumption and Marketing in Practice: Collection of Case Studies

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Hungry City: How Food Shapes Our Lives

Misbehaving: The Making of Behavioral Economics

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

The New Digital Age: Reshaping the Future of People, Nations and Business

The Basic Laws of Human Stupidity: The International Bestseller