This volume analyses artisan entrepreneurship using different approaches including at an individual, group and societal point of view providing a better understanding about how these handicraft workers contribute to societal wellbeing and aid cultural heritage preservation for future generations. Each chapter of this book looks at these practices in a different way, enabling the practical and theoretical significance of artisan entrepreneurship to emerge and presenting a holistic understanding of artisan entrepreneurship in different contextual settings.
Artisan Entrepreneurship provides a unique way in which to understand an important type of enterprise that has been neglected but recently had a resurgence. This book provides a fundamental contribution to the field of artisan entrepreneurship.
Vanessa Ratten is Associate Professor of Entrepreneurship and Innovation at La Trobe University in Melbourne, Australia.
Paul Jones is Professor of Entrepreneurship and Innovation and the Head of the Business Department at Swansea University's School of Management.
Vitor Braga is an Associate Professor at the School and Technology and Management at the Porto Polytechnic and the Director of CIICESI.
Eduardo Parra-López is an experienced Associate Professor at Universidad de La Laguna with a demonstrated history of working in the higher education industry with 20 years of experience in tourism.