Idea-a-Day has a vast network of followers and contributors - some famous, some infamous, some revered, some reviled – who post ideas to be read, enjoyed, used or abused. Seth Godin, Malcolm Maclaren and Wayne Hemmingway are just a few of its fans. In The Big Idea Book all this creative energy is mixed together with unpublished ideas, quotes, cartoons, illustrations and thought-pieces to give creatives and cool office types a visual and intellectual treat guaranteed to kickstart the imagination and creative flair!
The aforementioned are all at pains to point out that they did not write the majority of the entries in this book. The ideas were submitted by individuals from around the world. They were gratefully received and are published here with further thanks.