Asha Seth is an award-winning book blogger, poet, and writer. She is the Founder and Editor-in-chief of 'MissBookThief.com', one of India’s leading book marketing agencies offering 360 services such as editorial reviews, book editing and translations, ghostwriting, digital promotions, brand building, content writing and editing, etc. Recognized among the top book bloggers in India, Asha has reviewed more than 700 books across various genres with 2.5m readers worldwide. Her blog has received accolades such as the 'Best Indian Book Blog' by Indiblogger, ‘Inspiring Indian Book Blogs’ by Crossword Books and has been featured in Buzzfeed, Feedspot, Literature Times, Rise Insight, etc. Professionally, she is a Creative Director in advertising with over decade’s experience collaborating with leading brands both in India and internationally. Her debut Hindi poetry anthology 'देवदार के फूल' was published in 2024 by Rajmangal Publishers. Her collection of short stories titled 'The Reader' will be released in 2025. Asha lives in Mumbai, India with her Music Producer and Lyricist husband, Navdeep Singh, and her dozens of books and plant babies. In her free time, Asha loves talking to dogs or planning her next trip to the mountains.