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Why has “car society” proven so durable, even in the face of mounting environmental and economic crises? In this follow-up to his magisterial Atlantic Automobilism, Gijs Mom traces the global spread of the automobile in the postwar era and investigates why adopting more sustainable forms of mobility has proven so difficult. Drawing on archival research as well as wide-ranging forays into popular culture, Mom reveals here the roots of the exuberance, excess, and danger that define modern automotive culture.
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Gijs Mom is Associate Professor emeritus at Eindhoven University of Technology. His monograph Atlantic Automobilism: Emergence and Persistence of the Car, 1895–1940, was published by Berghahn Books in 2015. He is a co-editor, with Georgine Clarsen and Mimi Sheller, of the Berghahn Books series “Explorations in Mobility.”
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