The Musical Dna of Gregg Diggs: How a Club Dj Found Success in Radio, Music Videos, & the Music Industry
Gregg Diggs
Sep 2016 · iUniverse
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About this ebook
The Musical DNA of Gregg Diggs is a true story about a club DJs rise to prominence in several areas of the music industry. It chronicles his initial success on the club scene during the height of the disco era, which eventually leads to a triumphant guest DJ appearance at the legendary Studio 54 nightclub. The story continues with a revealing look at his unorthodox transition to radio and how he is discovered and mentored by radio legend Donnie Simpson. After major success as a radio music programmer, he rises to higher heights in the music industry and lands the coveted and extremely powerful position of director of music video programming at Black Entertainment Television. At BET, he supervises the airplay of the music videos that air on the network and ultimately contributes to the success of many of todays music superstars. He also books the celebrity interviews and performances for BET, which allows him to meet and to rub elbows with the stars. This book reveals his behind-the-scenes stories about the inner workings of BET and also about his unbelievable encounters with Janet Jackson, L. A. Reid, Diana Ross, Prince, Puff Daddy, Madonna, and many more. As the story continues to unfold, you will learn how this former club DJ eventually becomes one of the first music programmers in satellite radio history as he blazes a trail of innovation at WorldSpace Satellite Radio and Sirius XM Satellite Radio. This is a story about music and how it shaped, molded, and impacted the career of a very influential, successful, and highly respected music industry insider. This is a story about the musical DNA of Gregg Diggs.
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About the author
Music industry insider Gregg Diggs got his start in the music business as a club DJ in Washington, DC. He went on to find success as the music director at WKYS-FM Radio, music video programmer at BET, satellite radio pioneer at Sirius XM, songwriter, and music producer. He was a member of an elite group of DJs who played at the iconic Studio 54 nightclub, and he also played a major role in contributing to the success of music superstars like Beyoncé, Jay-Z, Usher, Toni Braxton, and many more.
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