This book provides a comprehensive exploration of Halal and Islamic tourism and their relevance in the contemporary travel industry, along with an in-depth analysis of the unique characteristics of Muslim tourists, offering insights into faith-informed journeys. It presents the principles, significance and growth of Halal and Islamic tourism, with an emphasis on the role of Maqasid al-Shariah in shaping this type of tourism.
The volume examines Muslim travellers’ motivations and preferences, with a special focus on Muslim women travellers. It explores Halal and Islamic tourism principles, guidelines and experiences, the importance of sustainability and eco-friendly practices, and considers emerging trends and the role of technology in the future of Halal and Islamic tourism.
Hera Oktadiana is an Adjunct Associate Professor at Griffith University and James Cook University, Australia and an Adjunct Professor at the University of Brawijaya, Indonesia. Her research interests include tourist behaviour, Muslim tourists, Halal and Islamic tourism, tourism education and sustainable tourism.