Management Of Innovation Strategy In Japanese Companies
Kazuki Hamada · Shufuku Hiraoka
Oct 2016 · Japanese Management And International Studies Book 13 · World Scientific
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About this ebook
Traditionally, innovation has been considered difficult to manage, as it occurs through contingent discoveries and inventions. For effective innovation management, it is necessary to determine what provides new value to customers and achieve this new value efficiently, while solving the technical problems. This book explores how innovation management for industrial revitalization and activation are conducted in Japanese companies. 'Innovation' has diverse definitions, but the editors of this book have adopted the one proposed by J A Schumpeter. The features of innovation management in Japanese companies are considered systematically in the book. Positive analyses using questionnaires and innovation management strategy in individual industries and companies is also explored in detail.
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December 13, 2020
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About the author
Kazuki Hamada (Kwansei Gakuin University, Japan);Shufuku Hiraoka (Soka University, Japan)
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