Political Economy of Contemporary African Popular Culture: The Political Interplay
Kealeboga Aiseng · Israel A. Fadipe · Phillip Mpofu
Apr 2024 · Bloomsbury Publishing USA
Ebook
376
Pages
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About this ebook
Drawing on examples from across the continent, this volume examines socially significant aspects of contemporary African popular culture—including music cultures, fandoms, and community, mass, and digital media—to demonstrate how neoliberal politics and market forces shape the cultural landscape and vice versa. Contributors investigate the role that the media, politicians, and corporate interests play in shaping that landscape, highlight the crucial role of the African people in the production and circulation of popular culture more broadly, and, furthermore, demonstrate how popular culture can be used as a tool to resist oppressive regimes and challenge power structures in the African context. Scholars of political communication, cultural studies, and African studies will find this book particularly useful.
About the author
Kealeboga Aiseng is senior lecturer in the journalism and media studies department at Rhodes University.
Israel A. Fadipe is lecturer in the faculty of communication and media studies at Ajayi Crowther University.
Phillip Mpofu is researcher at North West University.
Israel A. Fadipe is lecturer in the faculty of communication and media studies at Ajayi Crowther University.
Phillip Mpofu is researcher at North West University.
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