Effective Strategy Implementation: Innovative and Structured Methods for Small and Medium-Sized Organizations

Marco Valeri is Associate Professor of Organizational Behavior, Faculty of Economics at Niccolò Cusano University, Italy. His teaching and consultancy fields include strategic management, leadership development, cross-cultural management, and international hospitality management. Dr. Valeri’s research areas include sustainability and green practices, strategy implementation, knowledge management, family business, crisis management, information technology, and network analysis. He serves on the editorial board of several tourism journals, and is an editor of several handbooks on entrepreneurship, tourism and hospitality management.

Jacqueline Yvette Sánchez-García has served as senior lecturer for the School of Economics and Business at Universidad Panamericana Campus Guadalajara, Mexico. In 2022, she obtained the distinction Level 1 of the National System of Researchers, granted by the Mexican government through the National Council of Humanities, Sciences, and Technologies. Her research focuses on applying system dynamics to "management based on systemic principles and organizational design." Dr. Sanchez believes that research from a systemic perspective is relevant for fostering a sustainable future.

Carlos López-Hernández is Full Professor of the Academy of Administration and Management at Universidad Panamericana Campus Guadalajara, Mexico. He is a member of the National System of Researchers Level I. Dr. López-Hernández has been an advisor and consultant for several companies such as Grupo LALA, Tequila Sauza, and MUSTAD, among others. His research focuses on strategic development, negotiation, and organizational management.