There Are No Facts: Attentive Algorithms, Extractive Data Practices, and the Quantification of Everyday Life
Mark Shepard
Nov 2022 · MIT Press
Ebook
280
Pages
family_home
Eligible
info
reportRatings and reviews aren’t verified Learn More
About this ebook
The entanglements of people and data, code and space, knowledge and power: how data and algorithms shape the world—and shape us within that world.
With the emergence of a post-truth world, we have witnessed the dissolution of the common ground on which truth claims were negotiated, individual agency enacted, and public spheres shaped. What happens when, as Nietzsche claimed, there are no facts, but only interpretations? In this book, Mark Shepard examines the entanglements of people and data, code and space, knowledge and power that have produced an uncommon ground—a disaggregated public sphere where the extraction of behavioral data and their subsequent processing and sale have led to the emergence of micropublics of ever-finer granularity.
Shepard explores how these new post-truth territories are propagated through machine learning systems and social networks, which shape the public and private spaces of everyday life. He traces the balkanization and proliferation of online news and the targeted distribution of carefully crafted information through social media. He examines post-truth practices, showing how truth claims are embedded in techniques by which the world is observed, recorded, documented, and measured. Finally, he shows how these practices play out, at scales from the translocality of the home to the planetary reach of the COVID-19 pandemic—with stops along the way at an urban minimarket, an upscale neighborhood for the one percent, a Toronto waterfront district, and a national election.
With the emergence of a post-truth world, we have witnessed the dissolution of the common ground on which truth claims were negotiated, individual agency enacted, and public spheres shaped. What happens when, as Nietzsche claimed, there are no facts, but only interpretations? In this book, Mark Shepard examines the entanglements of people and data, code and space, knowledge and power that have produced an uncommon ground—a disaggregated public sphere where the extraction of behavioral data and their subsequent processing and sale have led to the emergence of micropublics of ever-finer granularity.
Shepard explores how these new post-truth territories are propagated through machine learning systems and social networks, which shape the public and private spaces of everyday life. He traces the balkanization and proliferation of online news and the targeted distribution of carefully crafted information through social media. He examines post-truth practices, showing how truth claims are embedded in techniques by which the world is observed, recorded, documented, and measured. Finally, he shows how these practices play out, at scales from the translocality of the home to the planetary reach of the COVID-19 pandemic—with stops along the way at an urban minimarket, an upscale neighborhood for the one percent, a Toronto waterfront district, and a national election.
About the author
Mark Shepard is Associate Professor of Architecture and Media Study at the University at Buffalo, State University of New York, where he directs the Media Arts and Architecture Program (MAAP) and the Center for Architecture and Situated Technologies (CAST). He is the editor of Sentient City (MIT Press). His work has been exhibited at museums, galleries, and festivals internationally.
Rate this ebook
Tell us what you think.
Reading information
Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.
