The family market in tourism has received increasing attention over past decades. Yet academic endeavors in this area remain somewhat lacking in depth and scope. In addition to imbalanced contributions from authors of diverse backgrounds, the extant literature suffers from insufficient inclusion of children. Relevant studies are largely limited to conventional tourism destinations such as beaches and cultural attractions. In response to growing academic interest in family tourism, this book is a compilation of eight chapters that attempt to push the scope and boundaries of existing research on family tourism.
The chapters in this book were originally published as a special issue of the Journal of China Tourism Research.
Mimi Li is Associate Professor in the School of Hotel and Tourism Management at The Hong Kong Polytechnic University. Dr Li is specialized in tourism marketing, tourist behavior, tourism planning, and China tourism related issues.
Xinran Y. Lehto
is Professor of Hospitality and Tourism Management at Purdue University. Dr Lehto is specialized in destination experience management and marketing consumer experiences and wellness in tourism issues.