The book systematically guides readers through the anatomy and physiology of olfaction, tracing the neural pathways involved in memory formation, and delving into the various types of olfactory memories. It presents empirical evidence from neuroimaging studies and clinical cases, showcasing the practical applications of this knowledge in areas like memory enhancement and emotional disorder treatment. By integrating perspectives from neuroscience, psychology, and marketing, Smell Memory Connection provides a holistic understanding of how scents shape our experiences.