Summary of $100M Money Models: How To Make Money

This chapter-by-chapter summary distills Hormozi’s practical framework into clear takeaways. From crafting “Attraction Offers” that bring in new customers, to using upsells and downsells to boost revenue, and finally, building continuity models that maximize lifetime value, this summary breaks down the three stages of his money-making system.

Whether you’re an aspiring entrepreneur, a small business owner, or someone looking to scale an existing venture, this summary captures the most actionable insights from Hormozi’s no-fluff approach to making money faster and smarter.

Disclaimer: This is an unofficial summary and analysis of $100M Money Models by Alex Hormozi. It is designed solely to enhance understanding and aid in the comprehension of the original work.