Summary of Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team

Building on the global impact of Start With Why, this book, co-authored with Peter Docker and David Mead, provides a practical, step-by-step guide for individuals and teams to identify and implement their WHY. It offers detailed exercises, illustrations, and action plans designed to help readers clarify their purpose and align their work with it.

The book addresses common challenges in discovering and applying your WHY, such as concerns about overlapping with competitors, handling multiple WHYs, reconciling work that doesn’t align with your purpose, and achieving team consensus. Through practical exercises, readers are guided to uncover a meaningful and actionable purpose that resonates both personally and professionally.

Whether starting a first job, managing a team, or leading a company, Find Your Why equips readers with tools to create long-term success, personal fulfillment, and alignment for their organizations. It is both a roadmap and a call to action for building workplaces and lives anchored in purpose.