Apr 2013 · Beiträge zur betriebswirtschaftlichen ForschungBook 97 · Springer-Verlag
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About this ebook
Silke Neubauer analyses the implications of multimarket contact and organizational devices for market strategies and market results within a game-theoretic framework.
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Business & investing
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About the author
Dr. Silke Neubauer promovierte bei Prof. Dr. Horst Albach an der Humboldt-Universität zu Berlin. Sie ist Unternehmensberaterin bei der Boston Consulting Group.
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