This new edition focuses on the essential features of tourism management in a concise, accessible and interactive format. It is written in an engaging style that assumes no prior knowledge of tourism and builds up the reader’s understanding as they progress through this wide-ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast-growing sector of the world economy.
This seventh edition has been revised and updated to include:
This book is essential reading for all tourism students and future managers.
Stephen J. Page is Professor of Business and Management at Hertfordshire Business School, UK. He has held numerous management roles, including Deputy Dean for Research and Enterprise (Bournemouth University) and Associate Dean for Research at Hertfordshire Business School, and five professorial roles in the UK and New Zealand. He has been a tourism consultant to many public- and private-sector organizations globally, and some of that experience and knowledge is embedded in the book to make the text practical and relevant. He is the author and editor of 56 books on tourism, events and leisure, many of which are key texts, now in multiple editions. He has also worked in partnership with many large and small tourism organizations in developing innovative solutions to research problems including infrastructure projects and tourism health and safety issues, such as accidents, pandemics and policy issues around regulation, as well as evaluating the impact of events. He is editor of the top tourism journal, Tourism Management. He also holds an honorary doctorate for his contribution to tourism education and research.