Non-Linear Growth: The rise of Geely

· ·
· Springer Nature
Ebook
368
Pages
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About this ebook

This book offers a comprehensive exploration of the transformative trajectory undertaken by Chinese domestic enterprises, with a particular focus on Geely Automobile. Comprising five chapters and totaling 13 sections, the study delves into Geely's remarkable progression from a state of catch-up to surpassing established competitors. The initial chapter chronicles Geely's entry into the automotive industry amidst resource and technological scarcity, shedding light on the strategies employed to achieve breakthroughs during the nascent stages. The subsequent section elucidates Geely's transition from a late entrant to a prominent player in the global automotive market, facilitated by innovative practices across organizational, technological, talent-driven, quality-oriented, and cultural dimensions. The third chapter examines Geely's successful foray into globalization, offering a comprehensive analysis of its non-linear growth trajectory, overseas mergers and acquisitions, and strategic expansion efforts. The fourth part explores Geely's approach to embracing uncertainty and navigating cyclical challenges in the automotive industry, seeking determinative opportunities for future growth. Finally, the concluding chapter draws insights from Geely's non-linear growth and advances the "C theory," an enriched local innovation management framework grounded in China's unique developmental context.

About the author

Wu Xiaobo is a Professor of Innovation and Strategic Management,Zhejiang University.He used to be a visiting fellow at IfM, Cambridge University, and a Fulbright Fellow at MIT Sloan School. He is currently serving as Dean, Faculty of Social Sciences, Zhejiang University. He is also serving as strategic advisor for corporates. He is dedicated to the theory building of "Beyond Catch up”

Du Jian is a Professor of Innovation and Strategic Management,Zhejiang University. Her research focuses on technology innovation, foreign direct investment and global manufacturing strategy. She published several papers in international journals. She is the project leader of three NSFC projects on foreign investment and global innovation.

Li Sihan is a Ph.D. candidate in Innovation and Strategic Management at the School of Management, Zhejiang University. He was a visiting student at Cambridge University and National University of Singapore. He has been engaged in research on digital innovation, digital governance, technological innovation, and information management change. He is dedicated to exploring the mystery of firm innovation.



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