Rethinking Competitiveness in the Real Estate Industry: How Stakeholder Orientation Creates More Value

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· Walnut Publication
Ebook
162
Pages
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About this ebook

Classic approaches to competitiveness have traditionally been relying on mere economistic thinking. They ignore both the responsibility to incorporate sustainability and the rich potential of a broader inclusion of stakeholders. This research-based analysis suggests and details a more promising way forward. Linking the analysis to Dubai allows for a concrete example and point of orientation. Truly acknowledging stakeholder's demands can help the real estate industry to reach unprecedented levels of competitiveness and differentiation.

About the author

Dr. Mahmoud AlBurai is senior advisor at the Real estate Regulatory Agency of Dubai mandated to work on a plan to make Dubai more competitive.

Dr. Wolfgang Amann serves as professor of strategy and leadership as well as the academic director of degree, open enrolment and custom programs at HEC Paris.

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