The Business of Dog Training: How to Succeed as a Professional Dog Trainer
About this ebook
Whether you're passionate about dogs and eager to turn your love for canine companionship into a rewarding profession, or an experienced trainer looking to elevate your business in new and exciting ways, this comprehensive guide has you covered. Inside, you'll discover:
• step-by-step start-up strategies
• effective marketing techniques
• essential business skills
• client management and communication
• advanced canine training insights
• legal and financial know-how
Written by expert dog trainer and educator Susan Bulanda, The Business of Dog Training combines industry knowledge and experience with actionable advice, making it an indispensable resource for anyone looking to turn a passion for dogs into a prosperous career.
Yes, you can pawsitively make a real impact in the lives of dogs and their owners. It’s easier — and more fulfilling — than you think!
Your dream career starts here . . . Fetch it!
CHAPTERS
Introduction
Why Be A Dog Trainer?
Overview of What You Need to Know
Your Business Plan
Your Protection
Dog Trainers Insurance
Contracts
Your Services
Fees
Business License
Business Name
Promoting Yourself
Bookmarks and Business Cards
Business Phone
Web Site
Blog Site
Presentations
Articles
Veterinarian Clinics/Hospitals
Newspapers and the Yellow Pages
Brochures
Referral Groups
Networking
Fairs, Craft Shows and Carnivals
The Type of Basic Obedience Classes You Offer
Training Facility
Taxes
Equipment
Getting a Helper
Client Records
What kind of trainer do you want to be?
Specializations
Where to Learn the Techniques and Why
Books
Clubs
Mentors
Seminar
Videos & Webinars, Podcast
Self-Taught
Techniques to Teach the Owners
Do’s and Don’ts
Handouts for Clients
Handout of “Don’ts”
Keep Up with The Latest Research and Information
Analyzing Reports and Information
Dogs
Breed Trends
Medical Issues
Sports
Food & Treats
Toys
Certifications and Organizations
Organizations
Certifications
Multi-species
Other Services to Offer Clients
Counseling Owners
General Counseling
Grief Counseling
Selecting and Finding the Right Dog
Step One: Determine which breed or type of dog is best for you.
Step Two: Get the Names of Breeders.
Step Three: Call the people who own puppies from their last litter.
Step Four: Visit the breeder, see the dogs.
Step Five: Call the breed club and ask about the breeder you like.
Step Six: Wait for your puppy!
The Children(s) Role in Selecting a Dog/Puppy
Medical Decisions
Evaluating Litters
Evaluating Adult Dogs
Doggie Day Care
Boarding Kennel
Pet Sitting
Dog Walking
Referrals
Beyond Being A Dog Trainer
Animal Shelters and Rescue Groups
Therapy Dogs
Canine Good Citizen and Therapy Dog Evaluator
Managing Your Time
New Dog Trainers
A Bad Referral
Readings and Resources
Resources Videos/DVD/Books
AUTHOR BIO
Susan Bulanda is a Certified Animal Behavior Consultant in practice since 1961 and has been a search-and-rescue dog trainer and handler since 1981. She is the Head trainer of the Phoenixville Fire Department K9 Search & Rescue Unit. Learn more at www.sbulanda.com.
About the author
Susan Bulanda is a Certified Animal Behavior Consultant in practice since 1961 and has been a search-and-rescue dog trainer and handler since 1981. She is the Head trainer of the Phoenixville Fire Department K9 Search & Rescue Unit. Learn more at www.sbulanda.com.
