Byron Reese is the founder of several high-tech companies and has obtained or has pending numerous patents in disciplines as varied as crowdsourcing, content creation, and psychographics. Together the websites he has launched have received over a billion visitors, covering a variety of topics including news, reference, and history. Bloomberg Businessweek credits Reese as having “quietly pioneered a new breed of media company” and the Financial Times describes him as one of the “new wave of internet entrepreneurs out to turn the economics of the media industry on its head.” Even Business Insider calls him an “awesome guy.” Reese currently heads up research and development for Demand Media (NYSE: DMD)