Networked Consumers: Dynamics of Interactive Consumers in Structured Environments
Steven Silver
Dec 2011 · Springer
Ebook
186
Pages
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About this ebook
Personal consumption accounts for two thirds of GDP, yet recent economic events have emphasised our limited ability to translate consumption patterns into policy. Steven Silver analyses this understudied area, exploring the network memberships that emerge from our everyday lives, and the consumption patterns these create.
About the author
STEVEN D. SILVER is Professor and Lucas Fellow at the Lucas Graduate School of Business, California State University, USA.
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