Emergent Research on Business and Society: An India-Centric Perspective

Prof. Dr. Uday Salunkhe heads S.P. Mandali’s Prin. L.N. Welingkar Institute of Management Development and Research (WeSchool) as its Group Director. An ‘Edupreneur’ and ‘turnaround specialist’, Dr. Salunkhe’s passion for leadership, design thinking and innovation has helped WeSchool carve itself a niche in space of management education. He has distinction of being recipient of the prestigious Eisenhower Fellowship, USA which identifies, empowers and links leaders across the globe. He is actively associated with universities and corporate at national and international level.

Dr. V. Kumar (VK) is Professor of Marketing, and the Goodman Academic-Industry Partnership Professor, Goodman School of Business, Brock University, ON, Canada, and the Distinguished Professor of Research, WeSchool, India. He is also the Distinguished Term Professor, and Senior Fellow, Indian School of Business, Hyderabad, India; HUL Visiting Chair Professor, IIM Ahmedabad, India; and the Distinguished Fellow, MICA, Ahmedabad, India. Dr. Kumar has also been honoured as a Legend in Marketing through the Legends in Marketing series published by Sage Publications. His research focuses on rigor (i.e., developing new methods) and relevance (i.e., solving business problems). He has published over 250 scholarly papers and 25 books and has received over 25 Research and Teaching Excellence Awards. He has served as the Editor-in-Chief of the Journal of Marketing (2014-2018). Among other editorial positions, he serves as the Department Editor, Productions and Operations Management, and as the Consulting Editor, Journal of International Business Studies.

Prof. Dr. D.N. Murthy, Professor in Marketing area, has more than 23 years’ experience in the Teaching, consulting and research. Post his Ph.D. in Strategic Marketing Management from Bangalore University, he has pursued his Post-Doctoral Research from Fosters Business School, University of Washington, Seattle, USA. With the long years of experience in industry and academia, he has been a consultant for United Nations Industrial Development Organisation (UNIDO) in implementing Business Clusters Project concept in India for machine tool SMEs. He has conducted several MDPs for leading corporates like Apple Inc, Rockwell Automation, Videocon, Emerson engineering among others. He is a regular faculty trainer in the areas of strategic marketing. He has conducted several FDPs in top rated Universities in India and abroad. He was the Dean / Director at IFIM Business School and Kirloskar Institute of Management Studies. He has visited prestigious Universities like Ecole De Grenoble (France), University of Ohio (USA), Howard University (USA), Malardalen University (Sweden) on academic assignments. He has widely traveled to USA, Canada, Germany, France, Finland, Denmark, Sweden, Netherlands, Belgium, France, Switzerland, Thailand, Srilanka, Bangladesh, Nepal and Malaysia. On a faculty exchange program, visited MDU, Sweden and engaged couple of courses.

Bharath Rajan is the Associate Dean, Research at WeSchool, Mumbai, India. He received his MBA from Georgia State University, Atlanta, USA. He has published in business and marketing journals such as the MIT Sloan Management Review, California Management Review, Journal of the Academy of Marketing Science, Journal of Business Research, Psychology & Marketing, Journal of International Marketing, International Marketing Review, and Industrial Marketing Management, among others. His current research interests include customer engagement, marketing strategy, and new-age technologies.